Direct Mail Strategies that Recognize the Shift to Work-from-Home
Rancho Santa Margarita, CALIF – Melissa announced full contact intelligence tools and solutions for direct marketers, linking personal and professional data for a single contact. Melissa’s tools and services pair robust consumer data with a spectrum of third-party datasets, empowering marketers with identity cross-matching that closes gaps in data profiles and delivers a full, single view of the customer.
Melissa’s identity cross-matching technology relies on an individual’s known details to complete missing elements. With just one piece of data, such as an email address, phone number, or address, organizations can find and verify more information about an individual and create more thorough customer records. Marketers can confirm an identity, amend addresses, and append missing contact information, for example, enhancing business contact data with consumer information such as home address, along with associated emails and phones … (click to read more)
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This document includes planned changes under review for the next pricing structure release scheduled for January 2024. It includes details on First-Class and Marketing Mail [...]
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From MAIL Magazine September/October 2023: The Pennsylvania Department of Banking (DOB) oversees the state’s financial institutions. It regulates over 200 state-chartered [...]
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As of September 25, 2023, residential households in the U.S. can order one set of #4 free at-home tests from USPS.com again. Here’s what you need to know about your [...]
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WASHINGTON, DC — The USPS plan filed with the Postal Regulatory Commission would give mailers a 30% discount on additional First-Class and Marketing Mail volumes. As [...]
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Upcoming Seminar At MAILCOM 2023: Intelligent Mail Indicia (IMI) was introduced in 2015 to ensure that postal service receives frequent postage use information to better [...]
Next Postage Rate Hike July 9, 2023
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