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Pennsylvania Printer To Eliminate Offset Presses

BLOOMSBURG, PA — February 8, 2022 — Direct Mail printer MSP plans on eliminating its offset lithographic equipment entirely after acquiring a Truepress Jet520HD AD digital press from SCREEN Americas.

“Someone can be fully skilled in 60 days on a SCREEN press whereas with an offset press, it takes years for these operators to master what they’re doing,” said Doug Wright, MSP’s chief operating officer.

The ability to put multiple jobs on one roll combined with a one-touch operation has proven to be both profitable for the printer and beneficial to the customer allowing MSP to effortlessly convert more than 100 of its clients over to SCREEN’s technology.

Wright expects that with the installation of the Jet520HD AD, the few remaining clients he has on lithographic presses will soon make the switch to digital inkjet technology.

MSP will use the new printer to print on envelopes which will add an entirely new service line to the company’s business. The press’ ability to print on a wide variety of both coated and uncoated paper stock along with its variable data capabilities will make it the perfect solution for this application. Wright also plans on expanding his workforce beyond the existing 350 employees to accommodate the new envelope portion of his business.

Founded in 1953, MSP primarily focuses on direct mail marketing for nonprofit organizations. Its operation includes a full-service mailing facility designed to handle large volumes.

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