USPS Informed Delivery Promotion Kicks Off September 1

The U.S. Postal Service’s Informed Delivery Promotion offers a 2% discount on postage for business mailers who register for the Promotion and conduct an Informed Delivery interactive campaign on qualifying mailpieces. The intent of the Promotion is to encourage business mailers to participate in Informed Delivery campaigns and createa positive user experience throughout the campaign submission process.

Promotion Registration Period: July 15, 2019–November 30, 2019

Promotion Period: September 1, 2019–November 30, 2019

Discount Amount: 2% of eligible postage.

Eligible Mail:
— First-Class Mail automation letters, postcards,and flats
–USPS Marketing Mailautomation letters and flats
— Nonprofit USPS Marketing Mailautomation letters and flats

Click for Program Requirements

Informed Delivery is a consumer-facing feature that provides users the opportunity to digitally preview their household mail and manage packages arriving soon; business mailers can conduct an“interactive campaign” which integrates colorful and interactive campaign elements to enhance and extend the mail moment for consumers, thus reaching their target audiences on a digital channel.