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Melissa Launches Advanced Address Validation App for Shopify

‘Melissa Address Validation’ reduces costs related to customer input errors and enhances shipping accuracy to improve order fulfillment and CX

Rancho Santa Margarita, CA—September 10, 2024—Today’s online commerce platforms are enabling a range of retail services for small business owners, entrepreneurs, and large companies alike, elevating the need for great data to fuel the online shopper experience. With Melissa’s launch of the Melissa Address Validation app in the Shopify App Store, Shopify Plus merchants now have access to a critical data quality tool from ‘the Address Expert.’ This new solution addresses the common issue of incorrect or invalid shipping addresses that can lead to costly failed deliveries, returns, and address correction fees.

The app is powered by Melissa’s robust address engine and is CASS-certified to USPS specifications to ensure accuracy. It uses data from leading postal authorities worldwide to validate addresses across more than 240 countries and territories.

“Shipping errors due to incorrect addresses can be a significant burden for online retailers, leading to unnecessary costs and dissatisfied customers,” said Greg Brown, Vice President, Global Marketing at Melissa … (click to read more)

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