Marriage Mail Incentive Fact Sheet
Posted on August 30, 2023 by mailomg in memo 671 // 0 Comments
Marriage Mail is a form of direct mail in which marketing service companies combine or “marry” advertisements (e.g., coupons or sales notices) from multiple companies into one mail piece to reduce the cost of the mailing for individual advertisers. The Marriage Mail Incentive is a discounted (incentive) price offered on saturation Marketing Mail letters and flats which meet certain requirements including weight and advertiser content. It has been developed in response to market needs and will benefit the mailing industry, small businesses, consumers and the USPS. As of July 9, 2023, the incentive price will be a 10% discount on qualifying pieces.
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