Data-Driven Targeting for Marketers Now Available

Consumer, Business and Property Mailing Lists Optimized for Sales and KYC Insight, Reducing Costs and Expanding Reach of Direct Marketing Campaigns

Melissa, a leading provider of global contact data quality and identity verification solutions, today announced Melissa Direct can access optimized consumer, business, and property mailing lists, including custom data enhancements that reduce costs, expand reach, and improve customer retention.

Melissa Direct compiles data quality tools and services in a single, flexible resource. Marketers can tap into real-time customer intelligence based on multisourced reference data … (click to read more)