Millenials & The Mail: OIG Report Shows Promise

The OIG found that while Millennials check their mail less frequently than older generations, their overall satisfaction with the Postal Service is similar to older age cohorts. They generally want more convenience and customization, suggesting that USPS provide more self service, advance knowledge of mail and parcel deliveries, and customer loyalty and benefits programs.

Many of their suggestions intersect with existing products or services, such as Informed Delivery, Self-Service Kiosks, and Package Pickup. The overlap shows that USPS is on the right track with innovations that meet Millennials’ desires, and new efforts to improve awareness are paramount … (click to read more)