Citibank Uses Mail Delays To Push Paperless
Reports of mail delays have figured into marketing by Citibank to convert paper statement customers to paperless. In a mid-September email marketing effort with the headline [...]
paperless
ADP Tells Its Paper Customers To Go Paperless
From TwoSidesNA: Not only is ADP misleading its stakeholders, its marketing strategy to paper industry customers is somewhat confusing! A few months ago, we started [...]
Utility “Greenwashes” Claims Of Paperless Bills
In 2017, Two Sides North America is redoubling its commitment to holding companies to accurate and verifiable claims regarding the environmental footprint or “greenness” [...]