Good-Bye Graph Expo: Rebranded Print Show, APT

NPES – The Association for Suppliers of Printing, Publishing and Converting Technologies has announced a name change to the Association for Print Technologies (APT) and a new name for its annual trade show. Graph Expo has been dropped and the new name is PRINT.

“This rebrand of the organization signals a significant turning point, not just for our Association, but for the entire printing and imaging industry,” states Thayer Long, President, Association for Print Technologies. “The convergence in our industry is essentially in the rearview mirror. Now, as our new name more clearly expresses, our broader scope and direction are focused on greater alignment among the commercial printing and imaging value chain. This ‘next phase’ must happen in order for all stakeholders to benefit,” Long continues.

Ken Garner -APT

Ken Garner

Spearheading the change is the hiring of Ken Garner, as Vice President of Business Development and Industry Relations (formerly of Idealliance and NAPL), and Julie Shaffer, as Associate Vice President of Program and Community Development (formerly of Idealliance and PIA).

The Association has designated its PRINT brand as the name for its annual event and has right-sized the show to to a three-day event. The next Print is scheduled for September 30 – October 2, 2018 in Chicago.